REINVENTING PROJECT MANAGEMENT: THE DIAMOND APPROACH TO SUCCESSFUL GROWTH AND INNOVATION

DE Aaron J. Shenhar / Dov Dvir. Harvard Business School Press, 2007. Texto en inglés. 276 pp. 24 x 16. Tapa dura con plateados en lomo y sobrecubierta de editorial ilustrada. Sin subrayados ni anotaciones. Perfecto estado de conservación. ISBN: 9781591398004. Projects are the engines that drive innovation from idea to commercialisation. In fact, the number of projects in most organisations today is expanding while operations is shrinking.. Yet, since many companies still focus on operational excellence and efficiency, most projects fail - largely because conventional project management concepts cannot adapt to a dynamic business environment. Moreover, top managers neglect their company’s project activity, and line managers treat all their projects alike - as part of operations. Based on an unprecedented study of more than 600 projects in a variety of businesses and organisations across the globe, Reinventing Project Management provides a new and highly adaptive model for planning and managing projects to achieve superior business results.